People always ask whether I offer dropshipping of my wholesale silver jewelry. The simple answer is “NO!”. But because there is such colour within this substance I want to present a bit of dialogue that I hope will glucinium useful for those considering this sales-strategy.

As a participant within dropshipping, your role is roughly to souk a commodity whose authenticity and quality you can’t verify to a customer you don’t know. And the bonus: you have zero control over the establish fulfillment process. Hmmm… how many things can a-okay wrong present?! This approach to income is clearly not within the best seasoning of the consumer and thence, I posit, cannot be one on which a sustainable business classic is built.

CASE STUDY – Sandra and the cell phone drop shipper
This is a TRUE story beside a rig label

Last year a customer of mine, to whom I sold wholesale jewelry, settled to expand her ebay business with a trickle shipper and quickly started grossing something like $50,000/ week for a couple months! But she was now broke. What happened? It turns out the drop bourgeois wasn’t As credible as she believed. Everything was great for a few weeks, later the calls started coming in. Customer after customer calling with complaints including: “I ordered 3 phones and merely got 1!”, “My phone is broken!”, “Where is my phone, its been 2 weeks since I paid!”. And like a good e-commerce subject she refunded (ALTHOUGH most of the costs – she singular got to keep $5 per phone – she had already conveyed to the dropshipper)every the distraught customers and had them rush back the phones to the drop shipper. Surmisal what happens next? The trickle shipper stopped reverting her calls. So she has no phones, not even smashed ones, no money – in fact she missing resources since she refunded money she did not have… all in every she was f—d !

You could argue that the drop-shipper was the responsible bash present, but in the eyes of the customer, and probably the law, she was responsible to those customers as the re-seller. 100% RISK = SANDRA, 0% RISK = DROPSHIPPER. Not just a formula for success. The Drop shipper really has zip to loose and if he has a lot of merchandise and other customers, no incentive to make sure the end-customer is happy.

I forgot to mention, Sandra’s paypal account was suspended and she was unable to pursue her main business for quite a few time.

Drop business sounds like a great, low-overhead, marginal work, no money down brand of thing. But in this case the old proverb holds: “If it sounds overly good to be right, it probably is”. Think I am devising this up to push my business? Just search google for “beware of drop shippers” .

So what are the other options? Take your case and start your business the right way. Identify a apposite wholesale jewelry giver or suppliers all for the jewelry whether other products you poorness to sell, obtain to know them, and quality-test their products before making any large investments. And the most important thing about online sales is to develop a polite selling strategy that may entangle search engine and website optimization, pay per click advertising, registering in free directories, email lists, etc.